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June 24, 2015
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Nintendo’s weak E3 showing might be for the best

By now, it’s pretty well acknowledged that E3 2015 has been the best show in many years, with almost every company in attendance showing off a diverse, appealing range of games due to hit over the next couple of years. But somehow Nintendo, perhaps the most acclaimed developer in the world, managed to escape the praise. Its unspectacular announcements have been met with surprising vitriol — over 20,000 people signed a petition to cease development on one game, and the company’s American president was forced to deny that his Japanese counterpart had apologized for the poor showing.

This was unexpected. Even though Nintendo has been in a slump for a few years now, with declining 3DS sales and the Wii U practically dead on arrival, the f…

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Danielle E.
Hi, I'm Danielle Eubanks! I'm an entrepreneurial and for the past 10 years I’ve been studying the Digital Publishing Landscape and it seemed a natural progression into a “helping” profession.